Fresh Insights

9 Useful Apps for Sales & Marketing Professionals

Jan 5

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

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Case Study: I Was Framed!

Dec 22, 2025

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...

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How to Make Resolutions You'll Actually Keep

Dec 7, 2025

As the new year rolls around, we are constantly writing out as many goals as we can think of. Unsurprisingly, these goals seem to fall short around mid-January. The only goals that are within your ...

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Case Study: A Hole in One Promotion

Nov 23, 2025

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...

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Case Study: Plastics Make it Possible

Nov 9, 2025

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow...

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Case Study: Improve Sales and Traffic

Oct 26, 2025

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...

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Bite Into Branding: Why Restaurants and Bars Should Use Promo Products

Oct 12, 2025

A good meal is unforgettable. So is a great cocktail. But you know what really sticks? A branded coaster that ends up in someone's purse. A pint glass that somehow becomes the go-to at home. A take...

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6 Things You Need on Your Desk

Sep 27, 2025

Most of us spend as much time at our desks as we do in our homes. If that's the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible. T...

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How Promotional Products Can Help Employee Morale

Sep 13, 2025

Employee morale is a critical factor in the success of any organization. When employees are happy and engaged, they are more likely to be productive, motivated, and loyal. One effective way to boos...

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6 Books That Every Business Owner Should Read

Aug 30, 2025

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

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5 Ways to Boost Employee Morale

Aug 16, 2025

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

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6 Gifts to Take Your Corporate Party From Blah to Yeah!

Aug 2, 2025

Corporate events should be anything but dull-they're an opportunity to create lasting memories! The key to making your next event stand out? Branded gifts that leave an impression. Whether you're c...

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Case Study: Take a Map!

Jul 18, 2025

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

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The Best Promotional Products for Sports Fanatics

Jul 4, 2025

With football season right around the corner, people are gearing up to support their favorite teams. Whether they're grilling hot dogs at a tailgate or cheering in the stands, fans love wearing al...

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Why You Should Consider A New Hire Welcoming Kit

Jun 19, 2025

Did you know that according to Gallup, only 12% of employees feel they have experienced a good onboarding experience? Onboarding is more than just filling out the mandatory HR paperwork and some tr...

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Branding 101: What Makes a Brand Powerful

Jun 5, 2025

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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4 Ways to Improve Communication

May 22, 2025

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

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Case Study: Jamming Out

May 7, 2025

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the...

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How One Hour Can Determine Your Success

Apr 23, 2025

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

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Go Green! 6 Products to Fall For

Apr 9, 2025

In today's world, environmental consciousness is increasing! Help your business go green with these promotional products! You will feel good about helping the environment, and your clients will kno...

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5 Tees for the Best Employees

Mar 26, 2025

Getting ready for an annual company get-together? Whether that be an office picnic or tournament, bringing the staff together boosts company morale and help teams work together better. Let's look a...

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4 Awesome Mindfulness Apps to Help You Be Your Best Self

Mar 12, 2025

Mindfulness. That's been a big buzzword recently. It means being mindful to take care of yourself, both physically and mentally – especially mentally. Recently, and especially with the...

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What's The Deal With These Products?!

Feb 26, 2025

The tradition of using promotional products dates back to the 1700s, when campaign buttons were first created for President George Washington. These pins were a groundbreaking success-they were aff...

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Case Study: Custom Caps with a Budget Cap

Feb 12, 2025

Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...

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Promotional Power: Engaging Visitors at Zoos and Aquariums

Jan 29, 2025

When it comes to spreading awareness and engaging visitors, zoos and aquariums have a wild advantage: their loveable animal ambassadors and awe-inspiring exhibits. But there's another secret weapon...

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A Marketer's (Tiny) Guide to Promo at Trade Shows

Jan 29, 2025

Trade show season is quickly approaching, and standing out in the sea of booths can feel like a daunting task. The competition is fierce, and capturing attention amid the hustle and bustle of the e...

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Why Organizers Aren't Dead (And Six You Need for Your Promo Closet)

Jan 29, 2025

In a world filled with smartphones, apps, and cloud-based tools, it might seem like physical organizers are a thing of the past. But here's the truth: they're far from obsolete. In fact, organizers...

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Case Study: Financial Industry

Jan 29, 2025

Products Javalina(r) Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing ...

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